Category: Lexi Frick
-

From Vinyl to Virtual: Michael Frick’s Insights on Music in the Tech Era
Welcome Tech&Music, where we explore the intersections of music and technology and their impact on the music industry. Today’s blog gives us the opportunity to unpack some of these elements from a music professional, Michael Frick, who is a seasoned expert in music strategy, supervision and licensing, and has shaped music’s integration with technology and…
-

Harnessing Data in the Music Industry: Why It Matters
In an industry as dynamic as music, staying ahead of technological and cultural shifts is crucial for all stakeholders, from artists to executives. A current survey created by Water & Music‘s State of Data in the Music Industry aims to gather extensive insights from diverse segments of the music industry to address a need for…
-

Grimes: Pioneering a New Age in Music and Art
Welcome back to Tech&Music, where today we will dive into the artistic universe of Grimes, an artist who stands at the compelling intersection of music, technology, and visual art. As a self-produced musician known for her ethereal sounds and sci-fi aesthetics, Grimes (whose real name is Claire Boucher) offers a fascinating case study of how…
-

Influencing User Behavior: The Role of Infographics in Music Streaming Services
In the digital age, music streaming services like Spotify, Apple Music, and SoundCloud have become prominent and relied on in the music industry; they orchestrate not just what we listen to, but how we interact with music. At the core of this influence is an often-overlooked tool: infographics. While often subconsciously, infographics are powerful visual…
-

Five Ways VR is Transforming the Live Music Experiences
Let’s explore a development that’s reshaping both technology and the live music scene: Virtual Reality (VR). VR technology is not just about gaming—it’s revolutionizing how we experience live music, making concerts more immersive, accessible, and visually spectacular than ever before. Here are five ways VR is transforming live music experiences: 1. Immersive Concert Experiences Imagine…
-

From Concerts to Content: The Evolution of Coachella
Today, we will be talking about one of the most well-known music festivals in the U.S., Coachella. Making its debut in October 1999 as a small alternative rock festival, Coachella was inspired by a 1993 Pearl Jam concert that was held at the Empire Polo Club in Indio, California. Over the years, Coachella has grown…
-

Sabrina Carpenter is Bringing Back Pop Music & People Are Loving It
Welcome back to Tech&Music, where we explore the intersection of music, technology and cultural impact. Today, I want to spotlight Sabrina Carpenter, a dynamic artist who has seamlessly transitioned from a Disney star to a pop music sensation – in what feels like overnight – leveraging technology and social media to broaden her artistic influence…
-

Harmony or Discord? A Deep Dive into Live Nation’s CSR Efforts
In the world of live music and entertainment, Live Nation Entertainment has a large influence on the music industry as a whole. This week, we will explore Live Nation’s practices and responses related to its Corporate Social Responsibility (CSR). Live Nation not only influences how concerts are experienced but also holds a significant responsibility in…
-

Beyond the Sound: MusiCares Support for the Music Community
Welcome back to Tech&Music, where we explore and highlight both creators and their innovations as the music industry evolves. As it is non-profit week in my class, we will dive into the compassionate work of MusiCares, a nonprofit organization founded by the Recording Academy in 1989, dedicated to providing critical health and welfare services to…
-

Old & New: How TikTok is Boosting Music Engagement
Welcome back to Tech&Music, the page where the beats of technology and melody of culture come together. Today, we’ll be exploring an interesting and recent intersection in the music industry – how TikTok, a platform initially known for its viral dances and challenges, has become a powerhouse in boosting music engagement. Diving into this topic…
-

A PR Perspective on Taylor Swift’s Adaptation to the Ever-Changing Music Industry
In honor of her newest album, “The Tortured Poets Department,” it’s only fair we examine one of the world’s biggest stars and her transformative influence on both media and the music industry – Taylor Swift. The 14-time Grammy award-winning artist was one of the most famous singer-songwriters 10 years ago and has managed to be…
-

The AI Dilemma: Future of Music Creation
Welcome back to Tech&Music, where we explore the dynamic intersection of technology and the music industry. Today, we will be diving into a recent news story that’s ignited a heated debate surrounding artificial intelligence (AI) in music creation and whether or not it is useful for singers and songwriters. In a TIME news story earlier…
-

Tech&Music – An Exploration of Music’s Impact and Evolution on Culture
Welcome! I’m thrilled to introduce Tech&Music, a blog dedicated to highlighting musicians making an impact. We will dive into the ever-evolving impact of technology in the world of music, its creators, their fans and the impact music and technology has on the business of music and culture. Experience As a lifelong music enthusiast, I started…
